I have two websites: Genztool.com and Borealdiary.com. Borealdiary.com is my travel blog focused on Sweden and northern destinations and features affiliate content for travel gear. On Genztool.com, I review various digital tools and AI-based software that I personally use in my work. I used to share links online and just hoped people would click them. But I wanted to know who clicked, where they came from, and how I could bring them back. That’s when I found Switchy—a simple tool that lets me create custom retargeting links. It changed the way I market online.
Click here to learn more about how Switchy can revolutionize your engagement and conversions. Stay tuned as we delve deeper into the features that make Switchy an essential tool for digital marketers like you!
What Is Switchy?
Switchy is a tool I use to make custom retargeting links. These links help me reach my audience better. They’re perfect for businesses, bloggers, or anyone who wants more clicks and sales. With Switchy, I can track how my links perform and make them look professional. It’s simple and helps me get better results.
Why Custom Retargeting Links Matter
I use custom retargeting links to send the right message to the right people. These links bring visitors back to my website. They increase my chances of turning clicks into sales. It’s an easy way to make my marketing smarter and more effective.
Key Features I Love About Switchy
✅ Branded Short Links
I can add my brand name to links. It looks clean and builds trust. People are more likely to click when they see a brand they know.
✅ Track Every Click
Switchy shows me who clicks my links and from where. I can see what time they clicked, what device they used, and even what country they’re in.
✅ Retargeting Made Easy
I set up pixels for Facebook, LinkedIn, or Google. Now, anyone who clicks gets added to my ad audience. It’s a smart way to follow up without chasing anyone.
✅ Easy to Use
I’m not a tech expert, but Switchy is simple. I just paste the link, set my options, and I’m done in minutes.
✅ Works with My Tools
I connect Switchy to the tools I already use—email, social media, ads, and more. Everything works smoothly together.
Smart Retargeting
I use Switchy to target specific groups of people. I can group them by interests, age, or location. This makes my ads more relevant. Relevant ads get more clicks and lead to more sales. It’s a simple way to make my marketing work better.
Visit Switchy on AppSumo for details.
Analytics That Help Me Grow
Switchy’s dashboard gives me real-time data. I see how many people click my links and where they’re from. This helps me know what my audience likes. I use this information to improve my campaigns and get better results.
Easy Integration
Switchy works with my favorite marketing tools. I connect it to my email or social media in just a few clicks. This makes my work faster and easier. I can track everything in one place and make smarter choices for my campaigns.
Explore Switchy here.
How I Use Switchy Day to Day
- When I post a link on Facebook, I use Switchy to track and retarget.
- I share shortened, branded links in emails to see who clicks.
- I run ads only to people who clicked a specific link before.
- I test different headlines and see which links get more clicks.
Here’s a real example using my website:
I run genztool.com, where I review digital tools.
- I find a helpful blog post called “How to Track Your Links Easily” from a trusted source.
- I use Switchy to shorten the link to:
👉 genztool.com/switchy-review-fb - I add my Facebook Pixel to the link inside Switchy.
- I share this short link on Facebook, email, and my blog.
- When people click it, they are added to my ad audience.
- Later, I show them an ad like: “Enjoyed our link tracking tips? Try Switchy and track smarter with genztool.com!”
If 300 people click the link, I can show all of them ads later.
It works well because I’m reaching people who are already interested in link tools.
That means more clicks and more sales.
Pricing And Affordability
| Features | 1 Code | 2 Codes | 3 Codes | 4 Codes |
|---|---|---|---|---|
| Price | $39 | $78 | $117 | $156 |
| Value | $2,400 | $1,200 | $1,800 | $2,400 |
| Access | Lifetime | Lifetime | Lifetime | Lifetime |
| Clicks/Month | 30,000 | 60,000 | 90,000 | 120,000 |
Pros And Cons Of Using Switchy
✅ Pros
- Easy to create branded short links
- Simple retargeting setup for ads
- Great for tracking clicks and user behavior
- One-time payment options (no monthly fees)
⚠️ Cons
- Setup takes a bit of planning
- Some features may take time to learn
- May feel a little advanced for beginners
- Premium plans cost more upfront
Who Should Use Switchy?
If you:
- Share links on social media
- Want to track who clicks your links
- Run ads and want better targeting
- Want to know what works in your marketing
…then Switchy is for you. I think bloggers, marketers, and small business owners will find it super useful.
Frequently Asked Questions
What are custom retargeting links?
These are special links you can track. When someone clicks them, they’re added to your ad audience. You can follow up later with ads or emails.
Can Switchy help me get more clicks?
Yes! Branded, clean links build trust. You can also test different versions to see what works best.
Is Switchy hard to use?
Not at all. It’s made for regular users like me. I just paste a link, add options, and go.
Does it work with Facebook and Google ads?
Yes. I add my Facebook and Google pixels to the link. Anyone who clicks is added to my ad audience.
Final Thoughts
Switchy helped me turn simple links into smart marketing tools. I now know who clicks, where they come from, and how to reach them again. It boosted my engagement and got me more conversions with less effort. If you want to get more from your links, give Switchy a try. It’s simple, powerful, and made for people like us who just want better results online.
👉 Start using Switchy today and watch your clicks turn into customers.
